Jim, could you start by telling us about your journey to becoming the CEO of Conversica and what drives your passion for the role? I was asked, by our Private-Equity investors, to take a look at Conversica & provide my perspective, 5 years ago. Who would have known that my strong opinions about the business would result in them offering me the opportunity to turn perspective into action....

As cyberattacks advance in their sophistication and frequency, traditional cybersecurity defenders-the firewalls, antivirus software, even intrusion detection systems-are no longer sufficient in protecting companies. Organizations are bound to face advanced persistent threats (APTs), ransomware, as well as insider attacks in 2024 that often go undetected by automated detection tools. This makes...

In this digital world, data governance is a critical tool for operating any data-driven organization. As data continues to be favored in business operations, data governance measures are required to keep all data secure, accurate, and updated. Therefore, to remain on top of the data governance game, the data engineering teams must understand the multiple options that will aid them in developing...

Cédric, with your extensive experience in retail analytics, can you share what initially drew you to the world of predictive AI and retail marketing? I spent the bulk of my career in data analytics for the retail sector, and as machine learning and AI models began to proliferate, it was a natural progression for me to immerse myself in those possibilities. The work we’re doing now...

Netskope offers a unique capability to deeply inspect network packets (post-decryption) and understand the interactions between users and the SaaS applications they use. This enables the application of granular policy controls to regulate specific actions, such as downloading, uploading, editing, posting, or creating content within any application. However, it’s essential to avoid...

Throughout 2024, data analytics continued to play a crucial role in driving data-based decision-making for B2B companies, while investment in advanced data technologies surged. These new tools offer deeper insights, predictive capabilities, and more sophisticated analytics to improve governance. The tools listed below are equipped with powerful features across BI, predictive modeling, natural...

In today’s fast-paced business landscape, data is not just an asset; it’s a cornerstone of strategic decision-making. For B2B companies, leveraging data effectively can create significant competitive advantages, enabling them to understand their customers better, streamline operations, and drive innovation. This article explores the importance of a robust data strategy and how...