ABM Strategies through Data Mining Mastery February 5, 2024  by SalesMark Global Table of contents Introduction Why invest in Data Mining and Cleansing Data Collection Strategies for ABM Identify Key Data Points First-party Data Third-party Data Integration Data Mining Tools for ABM Terminus Engagio Demandbase Case Study: Amazon’s ABM...

Transform Your Security Business with Data-Driven Lead Generation Solutions The cybersecurity industry faces unprecedented challenges in 2025. With cyber threats evolving rapidly and businesses increasingly prioritizing digital security, cybersecurity companies must implement sophisticated lead generation strategies to capture qualified prospects. Furthermore,...

How to Use Intent Data to Achieve Your Sales Goals February 22, 2024  by SalesMark Global We all understand that account-based marketing is a great way to boost business and sales. ABM allows marketers to concentrate on their strategies, marketing, and efforts on important accounts. But what if you want to go even further and elevate your...

How to Use Intent Data to Achieve Your Sales Goals February 22, 2024  by SalesMark Global We all understand that account-based marketing is a great way to boost business and sales. ABM allows marketers to concentrate on their strategies, marketing, and efforts on important accounts. But what if you want to go even further and elevate your...

The 3 Best B2B Contact Database Providers to Generate Qualified Leads February 29, 2024  by SalesMark Global Table of contents MarketingCloudFX LinkedIn Sales Navigator Data.com (Salesforce) How to Tell Your Database for B2B Contacts Is Out-of-Date? A B2B contact database is like a huge list of important information about clients and...

The Conversational AI Revolution: Enhancing B2B Interactions February 12, 2024  by SalesMark Global Table of contents Introduction AI in ABM Strategies for Maximizing Benefits of Conversational AI and Ensuring Great Customer Experiences Personalize Conversation Use Data Wisely Keep Improving Have Humans Ready Future Trends and Advancements in...

The Power of Building Your Own Contact Database March 21, 2024  by SalesMark Global Table of contents1. Considering Purchasing Marketing Contact Lists?2. Where to Source Business Contacts for Your Database?3. What’s the Cost of Business Contact Bases?4. How to Enhance Your B2B Marketing Database?5. What Are the Benefits of Having This Information?...