ABM Strategies through Data Mining Mastery February 5, 2024  by SalesMark Global Table of contents Introduction Why invest in Data Mining and Cleansing Data Collection Strategies for ABM Identify Key Data Points First-party Data Third-party Data Integration Data Mining Tools for ABM Terminus Engagio Demandbase Case Study: Amazon’s ABM...

The 3 Best B2B Contact Database Providers to Generate Qualified Leads February 29, 2024  by SalesMark Global Table of contents MarketingCloudFX LinkedIn Sales Navigator Data.com (Salesforce) How to Tell Your Database for B2B Contacts Is Out-of-Date? A B2B contact database is like a huge list of important information about clients and...

The Conversational AI Revolution: Enhancing B2B Interactions February 12, 2024  by SalesMark Global Table of contents Introduction AI in ABM Strategies for Maximizing Benefits of Conversational AI and Ensuring Great Customer Experiences Personalize Conversation Use Data Wisely Keep Improving Have Humans Ready Future Trends and Advancements in...

The Power of Building Your Own Contact Database March 21, 2024  by SalesMark Global Table of contents1. Considering Purchasing Marketing Contact Lists?2. Where to Source Business Contacts for Your Database?3. What’s the Cost of Business Contact Bases?4. How to Enhance Your B2B Marketing Database?5. What Are the Benefits of Having This Information?...